To preserve does not mean not to do, but do right to protect our environment.

Nature has been present in our daily lives far too long to make us know, love, and respect her. She is the source of our means of living; because of that, for the future of the planet, and of our children, we feel joy helping to preserve the environment.

In nature a tree is born; grows; gets strong; becomes fully developed, and then lets fall its seeds generating new little trees around itself. This full-grown tree is taller, more foliated and branchy, so creates shade for the little ones making them develop slowly. Meanwhile the mature tree ages, grows old, dies, and decomposes enriching the soil with its nutrients for the smaller trees to grow strong in a fertilized land receiving plenty of sun; therefore the endless cycle of life in the forests continues.

From the economic point of view, when a mature tree is extracted it generates jobs for many people who participate in the productive chain of extraction; industrialization, and commercialization of wood, as well as comfort to consumers of goods deriving from timbers such as houses; doors; windows, furniture; paper, and so many other things present in our everyday lives. Exactly the opposite takes place when an undersized tree is cut down, since its commercialization is valueless; the products made with its wood are not very profitable, and its fall results in great damages to the environment, to responsible entrepreneurs, traders and consumers.

When IBAMA – Brazilian Institute of Environment and Natural Resources – authorizes the extraction of a full-grown tree it is conditional to reforesting, however there are a variety of adult trees whose fall is forbidden allowing forests and species continuity. According to Brazilian law, extraction cannot occur without reforestation. For each cubic meter of sawn wood it is mandatory to plant eight new trees. Usually a fully developed tree has about 10m3 of wood, which implies in a reposition of 80m3 of forest. Besides the obligatory reforestation, IBAMA receives a tribute for every extracted tree. Cutting down and transporting wood legally requires an authorization document provided by the institution against tax payment. The collected amount is intended to acquire new areas for parks and forest reserves besides paying for the protection of those already existent such as: Foz do Iguaçu; Emas; Chapada Diamantina; Chapada dos Guimarães; Veadeiro, among others. Consequently, it is the sum paid by those dealing with wood legally, and compromised with environmental preservation, that makes possible the creation and maintenance of national parks and reserves.

It is necessary to understand that there is logic and a right time to cut down a tree, and whenever respected extraction does not damage nature; instead it cooperates with preservation and continuity of life in the woods.